EV-volumes reported, in the United States EV sales 2019 149 500 plug-in vehicles were delivered in the first half of 2019, an increase of 23 % compared to the first half of 2018. 72 % were BEV and 28 % were PHEVs. The plug-in share of the total light vehicle market was 1.8 % for the 1st half of 2019, compared to 1.4 % in H1 of 2018.
Despite the sufficiently lamented Q1 result, Tesla represented 57 % of all plug-in deliveries in the US, counting BEVs only, Tesla’s share was 78 %. Four out of five Tesla sales in USA were for the Model-3, which remains the best selling plug-in car, worldwide.
Despite an average sales price of nearly $50 000, the Model-3 has 30 % share in the US mid luxury segment and outsold contenders like the Mercedes C-Class, BMW 3-Series and Audi A4 by a factor of two and more. Tesla reported that order book grew faster than Q2 supply and we are therefore confident that Q3 and Q4 deliveries exceed those of Q2.
For the 2nd half of 2019 we are expecting around 220 000 plug-in sales, for a total of 370 000 units for the year. Even if the increase over the 1st half of 2019 is significant, growth rates y-o-y will be negative, comparing the coming months with the same period of last year, when Tesla filled the huge reservation back-log and had no sales outside USA and Canada.
The situation is likely to improve in Q4, when new, European and Asian import models become visible in the sales statistics notes Viktor Irle, market analyst at EV-Volumes.