One of the first makers of ODB port devices with accompanying apps, Automatic has been acquired by SiriusXM. Automatic Labs Inc. (Automatic), is a San Francisco-based provider of connected vehicle services for consumers and enterprises. We checked at its website and the Automatic Lite is sold-out.
Automatic claims tha its data-driven platform enables vehicle owners to be safer and drive smarter. The company’s proprietary Automatic Pro and Automatic Lite connected car adapters that attach to the OBDII port, provide vehicle diagnostic alerts, emergency crash assistance, fuel monitoring, access to parking information, live vehicle location tracking and much more. Automatic also works with insurance carriers to enable usage-based savings and teen driver coaching, and works with automotive dealers to provide tools that help manage their vehicle inventory and customer service relationships.
SiriusXM holds a unique position in the connected vehicle ecosystem, offering unparalleled audio entertainment and data services in vehicles from every major carmaker. SiriusXM’s wrote in its news release that the acquisition of Automatic, position is further strengthened with data collection and analytical tools that will enrich key elements of the connected vehicle experience.
“The acquisition of Automatic is a natural fit for SiriusXM as we continue to expand and improve our connected vehicle services,” said Jim Meyer, Chief Executive Officer, SiriusXM. “Automatic’s innovative products have brought safety and intelligence data and analytics to the forefront of vehicle connectivity. We are excited to welcome the talented employees at Automatic to SiriusXM as we expand the possibilities of connected vehicle offerings and services for manufacturers, drivers, and enterprises.”
Automatic will continue to be based in San Francisco, and the Automatic brand, its products and services, and arrangements will continue unchanged.
The transaction closed in the second quarter of 2017. Financial Technology Partners (FT Partners), served as the exclusive financial advisor to Automatic.
Automatic is the company connecting every car on the road to the internet and empowering drivers with knowledge about themselves and their cars so they can be safer and drive smarter. By pairing Automatic’s award-winning connected car adapter and apps for iPhone and Android, Automatic helps customers drive smarter — with applications that diagnose engine trouble, detect accidents and send emergency response, and help customers save money on driving. The Automatic Pro Gold adapter is a flagship adapter with a cellular connection priced at $129.95. Automatic Lite with: offers diagnostics and crash detection is compatible with Amazon Echo